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Mirdif’s leading lifestyle and shopping destination launches month-long fashion campaign and announces the return of its highly-anticipated Fashion Weekend.
Back for its third consecutive year, City Centre Mirdif has unveiled the dates of its highly-anticipated three-day fashion and beauty extravaganza: Mirdif Fashion Weekend. Hosted at the mall from April 5th to 7th, shoppers and fashion-lovers will be treated to an array of exclusive catwalk and beauty shows, where they can preview the latest runway must-haves and learn behind-the-scene secrets to achieving catwalk to sidewalk glamour!
Throughout the three days, City Centre Mirdif will be transformed into every fashionista’s dream! This year, an exquisite café area will be recreated with a catwalk running through the middle, allowing guests to dine in style while watching the latest runway shows and beauty demonstrations. Boasting a mass of local and international labels from every day, casual wear to chic high-end eveningwear, as well as the latest make-up, hair and beauty products, the exciting line-up is sure to impress.
“Since its opening, City Centre Mirdif has continued to position itself as a leading lifestyle and shopping destination”, said Hussain Moosa, Associate Director of City Centre Mirdif . “After the success of last year’s Mirdif Fashion Weekend, we are excited to present customers with an even bigger and better lineup. This year will see the return of the popular Kids Catwalk Competition, as well as informative catwalk shows providing shoppers with hints and tips on how to dress for their body type.
Furthermore, throughout the month of April, visitors to the mall will also have the opportunity to win weekly prizes worth an extraordinary AED 25,000 in gift cards when they spend a total of AED 300 across any of the mall’s extensive store offerings. As an extra incentive, those who spend AED 650 or more on the same day will be given a ‘Golden Ticket’ for the chance to win the ‘Golden Package’ grand prize – a gold plated i-phone.
During the fashion-centric month of April, City Centre Mirdif will be distributing a style booklet which features latest SS’12 collections available at the Mall as well as fashion & beauty tips provided by experts.
Join City Centre Mirdif ’s Facebook Page for up-to-date information on all the mall’s latest fashion happenings, www.facebook.com/mirdifcitycentre. Alternatively, shoppers can call 800-MiCC (8006422) or visit www.mirdifcitycentre.com